Shaped
AI platform for real-time personalized recommendations and search.
Updated April 2026
Overview
- Website
- shaped.ai
- Founded
- 2018
- Headquarters
- New York City, NY, USA
- Segment
- AI Data Tools
Product overview
Shaped develops deep-learning software and APIs using AI and machine learning to deliver personalized feeds, recommendations, notifications, and search that boost user engagement on websites and apps. The platform integrates with data sources like Snowflake, BigQuery, and Amplitude, enabling businesses to build custom models without extensive ML expertise. Customers include Outdoorsy, Trela, and QVC, with a self-serve offering launched after a $8M Series A in 2024.
Revenue model
Subscription-based SaaS for AI personalization platform
Moat
The search results do not contain any specific information about a company named 'Shaped' or its competitive moat. General moat types discussed include network effects, switching costs, cost advantages, intangible assets, brand strength, and scale economies, but none apply directly to Shaped.
Headwinds
Competition from larger platforms like Google, Amazon, and Meta who can offer similar recommendation capabilities as part of broader suites with more resources and data.